Minaret Station covers a 50,000 acre area on the shores of Lake Wanaka.
New Zealand’s most inspiring alpine experience
Owned by the Wallis family, the 50,000 acre Minaret Station on the shores of Lake Wanaka presents the New Zealand high country in it's most pure, unadulterated form. It is the gateway to a range of extraordinary alpine experiences inluding luxury alpine accommodation & dining, guided fishing, guided hunting, heli skiing and heli adventures. Having developed this unique family-run business from an operational side, they were keen to create the brand and marketing tools to better connect with their exclusive local and international clientele. We helped them define what their brand stood for and then began bringing it to life through a series of evocative brand materials.