Just like us, the Highlanders are all about creating successful campaigns that achieve ground-breaking results.
The high-flyers from the deep South!
For the last five years we’ve partnered with the Highlanders, developing and executing campaigns to promote season ticket sales and home games across TV, radio, print and outdoor media.
After spending so much time working alongside the team down in Dunedin we watched with considerable pride as the Highlanders made history in 2015, lifting the Super XV trophy for the first time with a gutsy 21-14 win over the Hurricanes.
And then, in the blink of an eye, 2016 had rolled around, and it was time to launch a new campaign – one that would resonate with people from all corners of the Highlanders’ region and reflect the spirit and culture of this hard-working team.