Whether it’s TV or radio, print or online, our focus remains the same – achieving maximum exposure, and getting maximum value for money. Balancing the two requires influence and buying power to secure the best rates, and experience and knowledge to define the best channels, the most optimal timings and the most effective approaches. 

 

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Channel Strategy

Effective media planning is both a science and an art, blending the threads of human behaviour with the insights offered up by statistics. It considers who your target market is, what media they watch, listen to and engage with, and when they do it. From traditional print and outdoor advertising to radio, TV and online, we use whichever media is the most relevant and will provide the most bang for your buck.

Channel Strategy

Media Buying

Using a combination of experience, influence and buying power combined with in-house tools such as Nielsen Media Research, we'll ensure you get a great deal and don't waste a cent. We'll back that up with analysis, so you can track your campaign's effectiveness, monitor your audiences reaction, and make adjustments as and when necessary.

media buying